Your guide to the creator economy.

Paid Partnership is a weekly newsletter interviewing the best and brightest in the creator space, from the creators themselves to industry pros (agents, managers, marketers, etc.) and more.

I’m Neil Tennant, your CCEO (Chief Creator Economy Officer) of the newsletter.

With experience running creator marketing at a top sports league, I hope to answer every urgent question about the flourishing space - While entertaining with stories and tales from those at the forefront of the movement.

This is for the Social Media Manager who’s always dreamed of executing a creator collaboration but doesn’t know where to start.

This is for the Directors and Executives who keep hearing about the influence of creators but are unsure of budget and ROI.

Get the notepad ready - Class is in session.

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Who is CCEO Neil Tennant?

Neil Tennant is a creator marketing professional currently living in Brooklyn, NY.

Neil continues to pioneer the creator program at a top sports league where he’s collaborated with over 200 creators since 2021, executing 20+ experiential campaigns.

From the Gondola Sports Summit to Twitter’s Sports Meetup (RIP) to Team & League Conferences, Neil’s passion lies in education and consulting to assist those interested in engaging in the burgeoning creator ecosystem.

What will Paid Partnership deliver?

Industry-leading recon on how to participate in the creator world.

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